Wraith pinned to the steakhouse

So Of Montreal has redone one of their (his?) songs for Outback steakhouse (read this to catch up). what I find interesting is that -- instead of associating the song/video with steaks or food, I associate the commercial with Of Montreal's whimsical/nihilistic video for the song. Essentially, the "branding" has worked in the opposite direction it was intended.

Both the video and the commercial are linked below. See if you can figure out which is which.